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Business Spotlight

Posted on: June 29, 2015

June 2015

Suzi West, Owner.jpg

Is there a special date coming up that you'd like to celebrate with your dog? Perhaps a birthday, or did your pet just complete a training course? Party Animals Dog Party Planner has you covered. They can help you throw a party your dog’s friends will be barking about for months to come. Not feeling a party? They offer other services including a “Play Date” – a way to keep your four-legged family member stimulated and happy while you’re away at work. With over 40 years’ experience in the advertising industry, Suzi West decided it was time for her to follow her true passion – to help those in need. After retiring, she used what she learned from the ad businesses to create Party Animal Dog Party Planner, a unique business that centers on the mental and physical stimulation of your beloved pet. A true humanitarian, every six months Ms. West sponsors an animal in need, a nonprofit no-kill shelter, or an animal that desperately needs funds to relocate. She often donates her time, money, and resources to animal shelters in Orange County and is heavily involved with the ASPCA (American Society for the Prevention of Cruelty to Animals). We recently sat down with Ms. West to find more about her business:

Question & Answer
Tell us a little bit about your business? What makes it unique?

I began volunteering at animal shelters ever since I can remember. After retiring from the advertising profession, I wanted to find a way to use my talents to help animals in need. I have always enjoyed working with animals, so I began thinking of ways to work and help in the field. However, I didn't just want to become just another average dog walker. I wanted to push a product that people truly believe in because I want to help dogs and ensure they are as happy as can be. They bring so much joy to our lives it is only fair we try and do the same for them.

Under the current business model, Party Animals Dog Party Planner offers two types of services: Play Date and Party services. Unlike a dog walker or an animal babysitting service, which offers little to no stimulation for your pet, Party Animals Dog Party Planner guarantees your dog will be happy and excited during it's play date. I come to your home and spend time with your dog; I do not watch your pet, but interact with it. Your pet gets all the attention and is constantly moving.

Our Parties are great, and very interactive. All dog owners are present during dog parties, and can take their pet through the agility course. The agility course consists of jumps, tunnels, and wave poles to keep your dog entertained and stimulated throughout the party. Parties can take place in backyards or parks, depending on the size and number of dogs present.

How did you start the business?

I have conducted a lot of research, in-person and online training, and years of volunteering at animal shelters and non-profit organizations. A few years ago, I took my dog through an agility course offered through the City. My dog fell in love with the exercises and that's why I include it at Parties. It is a great way for your dog to unleash its energy and have fun doing it.

Why did you choose to locate in Lake Forest?

My husband and I are residents of Lake Forest and love the community. We participate in many city functions including Shop & Dine Week, and take advantage of the many classes offered through Community Services. We walk everywhere and love meeting our neighbors so it made sense to start in Lake Forest.

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