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Businesses in the News

Posted on: November 1, 2017

Del Taco’s Menuboard Optimization Leads to Record Consecutive Growth

Del Taco

Lake Forest-based Del Taco is seeing record growth with the implementation of their ‘Menuboard Optimization Process.’

Compared to the negative trends in the restaurant industry, Del Taco has maintained steady upward growth, a feat made possible by focusing on menuboard optimization. According to an article from QSR Magazine: ‘Del Taco, the second largest Mexican-American quick-serve chain by units in the U.S., reported system-wide sales growth of 7.1 percent in Q2 and company-owned restaurant sales growth of 6.9 percent, marking the 15th and 20th consecutive quarter of gains, respectively. Total revenue grew 8.6 percent to $108.6 million and net income rose to $5.3 million from $4.9 million in Q2 2016. The company raised its estimate for 2017 sales growth and is on track to meet its goal of its stores generating average annual volume of $1.5 million.’

Del Taco is headquartered and has four locations in Lake Forest. For more information or to find a Del Taco location near you, visit their website:

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